Steve Jobs

Steve Jobs was the co-founder and CEO of Apple Inc. and former CEO of Pixar Animation Studios. He was the largest individual shareholder in Walt Disney. Jobs’ name is associated with innovative products like the iPod, iPhone, iTunes and iPad. He was a much-respected corporate leader whose management style is studied worldwide. His attention to design, function and style won him millions of fans.

Jobs was born in San Francisco in 1955. He became interested in computers when he was a teenager and attended lectures after school at Hewlett Packard. In 1974, Jobs got a job as a technician at the video game maker Atari. He saved enough money to backpack around India and then returned to Atari, where he met Apple co-founder Steve Wozniak.

Jobs and Wozniak founded Apple in 1976. Jobs persuaded Wozniak to make a computer and sell it. Together, they developed the Mac. It was the first small computer with a user-friendly interface to be commercially successful. Jobs also built the computer on which the World Wide Web was created. He developed a passion for style and functional perfection, which became Apple trademarks.

Jobs guided Apple to be a major player in the digital revolution. The introduction of the iMac and other cutting-edge products made Apple a powerful brand with a loyal following. Jobs also enjoyed considerable success at Pixar. He created Oscar-winning movies such as ‘Toy Story’ and ‘Finding Nemo’. Jobs’ advice for success is: “You’ve got to find what you love." He died in October 2011, aged 56.

 

 

 

 

 

SYNONYM MATCH: Match the words from the article on the left with their synonyms on the right. 

Paragraphs 1 and 2
1.	CEO	a.	followers
2	individual	b.	Chief Executive Officer
3.	fans	c.	went to
4.	attended	d.	went back
5.	backpack	e.	single
6.	returned	f.	travel
Paragraphs 3 and 4
7.	persuaded	g.	innovative
8.	passion	h.	characteristics
9.	trademarks	i.	love
10.	major	j.	lots of
11	cutting-edge	k	big
12	considerable	l	convinced

 

PHRASE MATCH: Match the following phrases from the article.

1.	former CEO	a.	passion for style
2	the largest individual	b.	as a technician
3.	innovative	c.	to make a computer
4.	Jobs got a job	d.	with a loyal following
5.	backpack	e.	of Pixar
6.	Jobs persuaded Wozniak	f.	find what you love
7.	a user-friendly	g.	around India
8.	He developed a	h.	shareholder in Walt Disney
9.	made Apple a powerful brand	i.	products like the iPod
10.	You’ve got to	j.	interface

 

LISTENING GAP FILL:

Steve Jobs was the _________________ of Apple Inc. and former CEO of Pixar Animation Studios. He was the _______________ shareholder in Walt Disney. Jobs’ name is associated with innovative products like the iPod, iPhone, iTunes and iPad. He was a much-respected _______________ whose management style is studied worldwide. His attention to design, function _______________ millions of fans.

Jobs was born in San Francisco in 1955. He became interested in computers when he was a teenager and _______________ after school at Hewlett Packard. In 1974, Jobs got a job _______________ the video game maker Atari. He _______________ money to _______________ India and then returned to Atari, where he met Apple co-founder Steve Wozniak.

Jobs and Wozniak founded Apple in 1976. Jobs persuaded Wozniak to make a computer and sell it. Together, they _______________. It was the first small computer with a _______________ to be commercially successful. Jobs also built the computer on which the World Wide Web was created. He _________________ for style and functional perfection, which became _______________.

Jobs guided Apple to be _______________ in the digital revolution. The introduction of the iMac and other __________________ made Apple a powerful brand with a _______________. Jobs also enjoyed considerable success at Pixar. He created Oscar-winning movies such as ‘Toy Story’ and ‘Finding Nemo’. Jobs’ _________________ is: “You’ve got to find what you love." He died in October 2011, aged 56.

 

CHOOSE THE CORRECT WORD:

Delete the wrong word in each of the pairs in italics.

Steve Jobs was the co-founder and CEO of Apple Inc. and formed / former CEO of Pixar Animation Studios. He was the largest individually / individual shareholder in Walt Disney. Jobs’ name is associated / association with innovative products like the iPod, iPhone, iTunes and iPad. He was a much-respected corporate leader whose management style is studied worldwide. His attention to design, function and style / stylish won him millions of fans.

Jobs was born in San Francisco in 1955. He became interesting / interested in computers when he was a teenager and attended lecture / lectures after school at Hewlett Packard. In 1974, Jobs got a job as / was a technician at the video game maker Atari. He saved enough money to backpack / backpacking around India and then returned to Atari, where he met Apple co-founder Steve Wozniak.

Jobs and Wozniak find / found Apple in 1976. Jobs persuaded Wozniak to make a computer and sell it / them. Together, they developed the Mac. It was the first small computer with a user-friendly interface to be commercially successful. Jobs also built the computer on / into which the World Wide Web was created. He developed a passion for style and functional perfection, which became Apple trademarks / landmarks.

Jobs guided Apple to be a major / media player in the digital revolution. The introduction of the iMac and other cutting-edge produce / products made Apple a powerful brand with a loyal / royal following. Jobs also enjoyed considerable success at Pixar. He created Oscar-winning movies such as ‘Toy Story’ and ‘Finding Nemo’. Jobs’ advise / advice for success is: “You’ve got to find what you love." He died in October 2011, aged 56.

 

SPELLING:  

These jumbled words are from the text. Spell them correctly.

Paragraph 1
1.	co-freduno and CEO of Apple Inc.
2.	He was the atrsgel individual shareholder
3.	He was a much-respected corporate rldeae
4.	His attention to iegdsn
Paragraph 2
5.	when he was a tereange
6.	teatdedn lectures after school
7.	a job as a ianeinctch
8.	packacbk around India
Paragraph 3
9.	Jobs and Wozniak duofend Apple in 1976
10.	they peevoeddl the Mac
11.	a ssipnao for style
12.	Apple kmtsrderaa
Paragraph 4
13.	a major player in the itadlig revolution
14.	other cutting edeg products
15.	a powerful brand with a yolla following
16.	Jobs’ ieavdc for success

 

PUT THE TEXT BACK TOGETHER

Number these lines in the correct order.

(    )	edge products made Apple a powerful brand with a loyal following. Jobs also enjoyed considerable
(    )	Jobs was born in San Francisco in 1955. He became interested in computers when he was a teenager and attended lectures
(    )	advice for success is: “You’ve got to find what you love." He died in October 2011, aged 56.
(    )	enough money to backpack around India and then returned to Atari, where he met Apple co-founder Steve Wozniak.
(    )	success at Pixar. He created Oscar-winning movies such as ‘Toy Story’ and ‘Finding Nemo’. Jobs’
(    )	built the computer on which the World Wide Web was created. He developed a passion
(    )	iPad. He was a much-respected corporate leader whose management style is studied
(    )	Jobs and Wozniak founded Apple in 1976. Jobs persuaded Wozniak to make a computer and sell it. Together,
(    )	for style and functional perfection, which became Apple trademarks.
(    )	Jobs guided Apple to be a major player in the digital revolution. The introduction of the iMac and other cutting-
(    )	worldwide. His attention to design, function and style has won him millions of fans.
(    )	they developed the Mac. It was the first small computer with a user-friendly interface to be commercially successful. Jobs also
(    )	after school at Hewlett Packard. In 1974, Jobs got a job as a technician at the video game maker Atari. He saved
( 1 )	Steve Jobs was the co-founder and CEO of Apple Inc. and former CEO of Pixar Animation Studios. He was the largest
(    )	individual shareholder in Walt Disney. Jobs’ name is associated with innovative products like the iPod, iPhone, iTunes and

 

SCRAMBLED SENTENCES

Put the words back into the correct order.

1.	the    Walt    largest    Disney    individual    He    shareholder   was    in
2.	name    associated    innovative    Jobs’    is    with    products
3.	computers   was   He   in  he   teenager   interested   when   a  became
4.	Jobs    a    as    technician    got    job    a
5.	around    backpack    to    money    enough    saved    He    India
6.	a    Jobs    Wozniak    make    computer    persuaded    to
7.	which   Wide   created   on   World   was   computer   the   Web   the
8.	He    style    for    passion    a    developed
9.	in    digital    a    player    the    revolution    major
10.	love    got    find    you    You’ve    to    what

 

 

ANSWERS

SYNONYM MATCH:

Paragraphs 1 and 2
1.	CEO	a.	Chief Executive Officer
2	individual	b.	single
3.	fans	c.	followers
4.	attended	d.	went to
5.	backpack	e.	travel
6.	returned	f.	went back
Paragraphs 3 and 4
7.	persuaded	g.	convinced
8.	passion	h.	love
9.	trademarks	i.	characteristics
10.	major	j.	big
11	cutting-edge	k	innovative
12	considerable	l	lots of

 

PHRASE MATCH:

1.	former CEO	a.	of Pixar
2	the largest individual	b.	shareholder in Walt Disney
3.	innovative	c.	products like the iPod
4.	Jobs got a job	d.	as a technician
5.	backpack	e.	around India
6.	Jobs persuaded Wozniak	f.	to make a computer
7.	a user-friendly	g.	interface
8.	He developed a	h.	passion for style
9.	made Apple a powerful brand	i.	with a loyal following
10.	You’ve got to	j.	find what you love